Year: 2024
Type: article
Abstract: As a common monopoly means in the market in today's market, bundle sales is banned by many countries in the anti-monopoly law, but each country has different ways of identifying it. United States as the first country to establish an anti-monopoly law, it has undergone a process of shifting from structuralism to behaviorism, especially in the "Microsoft case", from the different determinations of bundle sales in the two judgments, it can be seen that the United States anti-monopoly law has gradually relaxed the sanctions on the monopoly of large enterprises, Instead, they hope to make use the technological advantages of large enterprises to complete its own innovation and development, and thus United States pay more attention to this component of technical talents in the consumer group. As far as China is concerned, through the determination of bundle sales in the "Qihoo case" and the "Huawei case", it is not difficult to see that China, as a rising star in the anti-monopoly law, has consistently implemented behaviorism, so that China's small and medium-sized enterprises can have more room to survive, Therefore, the rights and interests of its ordinary consumers will also be relatively better protected.
Author: Meng Qi
Institution: Beijing Union University
Language: English
Subfield: Strategy and Management
Domain: Social Sciences
Open Access status: hybrid
OpenAlex ID: W4402952000