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Emerging Trends in Sustainability Practices Within the FMCG Sector for A Better Future

Year: 2024

Type: article

Abstract: The Fast-Moving Consumer Goods (FMCG) sector is undergoing a major transformation driven by increasing demands for sustainability. This article explores emerging sustainability trends, such as sustainable packaging, circular economy models, supply chain transparency, consumer engagement, and innovative product development. These practices not only mitigate environmental impact but also enhance business competitiveness and brand loyalty. By highlighting how leading FMCG companies are incorporating these trends, the article aims to inspire broader adoption of sustainable strategies that benefit both businesses and the environment.

Source: International Journal of Scientific Research in Science and Technology

DOI: 10.32628/ijsrst2411472

Authors: Rishi S, Siranjeevi Raj R

Institution: Sathyabama Institute of Science and Technology

Language: English

Topic: Sustainable Supply Chain Management

Subfield: Strategy and Management

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Responsible consumption and production

Open Access status: diamond

OpenAlex ID: W4403673011

FWCI:

Cites: 10

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Related to: 10