Assessment of the association between aesthetic products and perceived product quality: an analysis of customer attitudes
Year: 2024
Type: article
Source: Journal of Consumer Marketing
Authors: Fakhri Baghirov, Ye Zhang
Institutions: Atlas Üniversitesi, Koç University
Language: English
Topic: Color perception and design
Subfield: Social Psychology
Field: Psychology
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W4404183635