Womens’ Awareness Towards Digital Payment System
Year: 2024
Type: article
Study design: Observational Study
Abstract: Digital revolution in the past two decades has significantly contributed to the adoption of digital payments in the country. Digital payment has provided an opportunity for India to empower its people to overcome the constraints in traditional banking system. Digital Banking has sophisticated, innovative and cost-effective products which can be used 24/7. Though the awareness and use of technology related products are increasing the day by day, the rate of use of same by women is less when compared to men. This paper aims to understand women’s level of awareness and their comfortability in using digital payments. So, the study aims to analyse awareness, user behaviour and problems faced by them in using digital payments by women. by using Technology Acceptance Model -3 (TAM) and Technology Readiness (TR).
Source: Nanotechnology Perceptions
Authors: Dr. J. Sundararaj, R. Meera
Language: English
Subfield: Information Systems and Management
Field: Decision Sciences
Domain: Social Sciences
Open Access status: diamond
OpenAlex ID: W4404244858