Year: 2024
Type: article
Abstract: IBM is renowned not only for its technological innovations but also for its forward-thinking recruitment strategies that have helped maintain its competitive edge in the tech industry.This research explores IBM's approach to talent acquisition, which is highly integrated with advanced technology, diversity and inclusion policies, and global talent outreach.The paper delves into the recruitment challenges IBM faces, including competition for top talent and the rapidly changing expectations of the workforce, and how it leverages its employer branding and strategic partnerships to overcome these challenges.By analyzing IBM's recruitment framework, this paper provides insights into how multinational companies can navigate modern recruitment landscapes.
Author: TARIQ JAMIL P
Language: English
Topic: Employer Branding and e-HRM
Domain: Social Sciences
Open Access status: bronze
OpenAlex ID: W4404387478