Work

The Effects of Five Dimensions of Customer Experience on Customer Loyalty in the Metaverse: Mediating Roles of Sense of Presence and Metaverse Engagement

Year: 2024

Type: article

Study design: Observational Study

Source: Journal of Consumer Studies

DOI: 10.35736/jcs.35.5.9

Authors: Hyemin Kang, Suna La

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Organizational Behavior and Human Resource Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4404604812

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