Work

How to construct and deliver an elevator pitch: a formula for the research scientist

Year: 2024

Type: article

Abstract: Scientists, especially those in the initial stages of their careers, often need help articulating their research's critical concepts and philosophies while simultaneously conveying the big picture or global problem their research addresses. In recent years, research scientists have increasingly adopted the elevator pitch as a highly effective means of quickly engaging with an audience, establishing a connection, and introducing themselves and their research interests. The elevator pitch is named after the brief ride in an elevator that usually lasts less than a minute. Initially an exclusive tool of the business world, the elevator pitch has since gained popularity among scientists for its concise format and ability to convey complex ideas succinctly, making it an invaluable component of any professional's toolkit.

Source: BMC Proceedings

DOI: 10.1186/s12919-024-00312-2

Authors: Leslie A. Caromile, Ankita Jha, Jaye C. Gardiner, Ozlem Dilek, Ryoma Ohi, Lee Ligon