Work

Who vs. what? Consistency of a politician’s brand in shaping voters’ preferences

Year: 2024

Type: article

Source: International Journal of Market Research

DOI: 10.1177/14707853241304341

Authors: Wojciech Cwalina, Milena Drzewiecka, Todd P. Newman

Institutions: Maria Curie-Skłodowska University, Uniwersytet SWPS, University of Wisconsin–Madison

Language: English

Topic: Electoral Systems and Political Participation

Subfield: Political Science and International Relations

Field: Social Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4404722357

FWCI: 3.254

Cites: 53

Cited by: 2

Related to: 10