Work

Marketing Educators and Artificial Intelligence: A Perspective on Productivity and Innovation

Year: 2024

Type: article

Source: Journal of Marketing Education

DOI: 10.1177/02734753241299095

Authors: Pamela P. Rogers, Charlotte Allen, Antoine Busby

Institution: Stephen F. Austin State University

Language: English

Topic: Artificial Intelligence in Education

Subfield: Information Systems

Field: Computer Science

Domain: Physical Sciences

SDG: Quality education

Open Access status: closed

OpenAlex ID: W4404769466

FWCI: 3.871

Cites: 29

Cited by: 10

Related to: 10