The Impact of UX/UI Characteristics of the Payment Process on the Conversion Rate of Paid Subscribers in OTT Video Playing Platforms - an example from the mobile side -
Year: 2024
Type: article
Study design: Observational Study
Source: Journal of Basic Design & Art
Authors: Jia Cheng Zhang, Jin Sung Kim
Language: English
Subfield: Human-Computer Interaction
Field: Computer Science
Domain: Physical Sciences
Open Access status: closed
OpenAlex ID: W4404777527