A Study on the Impact of the Plasticity of Character Design on Consumers' Purchase Behavior of Character Merchandise
Year: 2024
Type: article
Study design: Observational Study
Source: Journal of Basic Design & Art
Authors: Won Kyung Kim, Bo Yeun Kim
Language: English
Topic: Color perception and design
Subfield: Social Psychology
Field: Psychology
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W4404777871