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Artificial intelligence (AI) technology in destination advertising: The impact of video-based destination anthropomorphism on destination image

Year: 2024

Type: article

Source: Journal of Destination Marketing & Management

DOI: 10.1016/j.jdmm.2024.100966

Author: Junfeng Wang

Institution: Nanjing University of Finance and Economics

Language: English

Topic: Diverse Aspects of Tourism Research

Subfield: Sociology and Political Science

Field: Social Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4404856403

FWCI: 12.4

Cites: 47

Cited by: 17

Related to: 10