Year: 2024
Type: article
Abstract: Language and communication play pivotal roles in the insurance industry, impacting claims processing, customer satisfaction, and operational efficiency. This study investigates the dynamics of errors within insurance claims across six distinct languages—African, Afrikaans, English, French, German, and Asian languages. The purpose is to identify language-specific error patterns and their implications for customer-centric methods. This study utilises a dataset of insurance claims spanning multiple languages. The analysis encompasses the probability theories approach to unravel error distributions and their associations. The study reveals that linguistic diversity significantly impacts the insurance industry, emphasising the need for language-centric approaches to error reduction This highlights the need for customised communication strategies and enlightening initiatives to address the unique challenges faced by this linguistic demographic especially the complex legal jargon that is not easily understood by all. In conclusion, this paper advises insurance companies to navigate the complex terrain of multilingual interactions. It enriches the existing body of knowledge surrounding insurance claim management, offering a roadmap to navigate the intricacies of language diversity within the industry. By addressing the linguistic-specific challenges identified in this study, insurance providers can enhance their services, reduce errors, and ultimately foster improved customer experiences.
Institution: Sefako Makgatho Health Sciences University
Language: English
Subfield: Communication
Field: Social Sciences
Domain: Social Sciences
SDG: Reduced inequalities
Open Access status: diamond
OpenAlex ID: W4404900375