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The Road to Digitalization : Exploring the Impact of Using Digital Payments and Marketing on Business Sustainbility in MSMEs

Year: 2024

Type: conference-paper

Study design: Observational Study

Source: International Conference on Technology Innovation and Its Applications (ICTIIA)

DOI: 10.1109/ictiia61827.2024.10761245

Authors: Wahyu Setyobudi, Raja Dava

Institution: Binus University

Language: English

Topic: Technology Adoption and User Behaviour

Subfield: Information Systems and Management

Field: Decision Sciences

Domain: Social Sciences

SDGs: Industry, innovation and infrastructure, Decent work and economic growth

Open Access status: closed

OpenAlex ID: W4404915741

FWCI: 1.174

Cites: 16

Cited by: 1

Related to: 10