An Analysis of Information Visualisation Design Based on Cognitive Thinking and Visual Thinking
Year: 2024
Type: article
Abstract: Objective: In the context of experientialism, information visualization design has become one of the main forms of presenting information. From the perspectives of cognitive thinking and visual thinking, we explore and design a visual design that is more in line with human subjective behavior, thereby optimizing user experience and improving reading efficiency. Methods: First, the relevant theories of information visualization are explained. Then an information visualization design model based on cognitive thinking was constructed. Secondly, the relevant individual subjective initiative rules contained in cognitive thinking and visual thinking are expounded and a design strategy is proposed to optimize the information level through cognitive thinking and create a display form combined with visual thinking. Finally, we took the drug instructions of Ganmaoling Granules as an example to conduct design practice and conduct design evaluation. Conclusion: Information visualization design guided by cognitive thinking and visual thinking can effectively optimize the user's reading experience and improve the user's reading efficiency. It is a feasible path to assist and optimize information visualization design.
Source: New Design Ideas
DOI: 10.62476/ndi83715
Author: Ruikun Yang
Institutions: Universiti Teknologi MARA System, Universiti Teknologi MARA
Language: English
Subfield: Computer Vision and Pattern Recognition
Field: Computer Science
Domain: Physical Sciences
Open Access status: bronze
OpenAlex ID: W4404940310
