Year: 2024
Type: article
Abstract: English is now a popular language to learn by travelers who want to interact with local communities, as its knowledge has become fundamental for the tourism sector. A lot of scholars are trying to explore how English as a lingua franca can elevate the experience for the visitors who are new in a country and improve how tourism and culture are interdependent. The research focuses on English language usage in the tourism sector such as welcoming and orienting visitors, managing trips, or inter-regional relations. This is done by narrowing down to the languages, places of interests and the cultures that underpin the research. Using different scholarly researches, industry statistics, and project examples, this study seeks to stress the importance of the English language in global tourism and tug at the idea of deploying that international language for tourism to promote language and societal change. , It is concerned with impacting English language skills on the experience of the tourists. It looks at how good knowledge of the English language enables tourism players to reach more clients and improve the experience of tourism to the clients. Thus through better interaction in English, tourists’ overall experiences are improved in terms of satisfaction with the places and services.
Source: Social science review archives.
Author: Asma Akram
Language: English
Subfield: Sociology and Political Science
Field: Social Sciences
Domain: Social Sciences
Open Access status: diamond
OpenAlex ID: W4405143922