Year: 2024
Type: article
Abstract: Business planning plays a fundamental role in building solid, innovative organizations that are prepared to face the challenges of an increasingly dynamic economic environment.The book Business Planning brings together reflections, perspectives, and contributions that engage with different dimensions of strategic planning and organizational management, offering a broad overview of practices, methods, and approaches that support decision-making in the corporate environment.This work aims to gather studies and discussions that explore diverse paths within the field of business planning.Throughout its pages, readers will find contributions that encourage critical thinking, strategic analysis, and a deeper understanding of the transformations that impact companies and institutions.Intended for professors, researchers, students, and professionals in the fields of administration, management, and business, this book seeks to serve as a space for academic and professional dialogue, fostering new reflections and expanding the possibilities for applying planning in contemporary organizations.In this way, Business Planning presents itself as a relevant reading for those who wish to better understand the foundations and perspectives of planning in the business context, strengthening practices that contribute to the sustainable and strategic development of organizations.
Source: Caderno Pedagógico
Authors: Paulo Roberto do Amaral Ferreira, Romay Conde Garcia, João Marcos Miranda Freitas, Juan Francisco Dominguez Melo, Max Willow da Silva de Araujo
Language: English
Subfield: Accounting
Domain: Social Sciences
Open Access status: diamond
Award: G1207375514
OpenAlex ID: W4405366884