Work

A Study on brand character’s identity strategy -Focusing on university characters-

Year: 2024

Type: article

Source: The Treatise on The Plastic Media

DOI: 10.35280/kotpm.2024.27.4.3

Author: Won beom Lee

Language: English

Topic: Corporate Identity and Reputation

Subfield: Strategy and Management

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Quality education

Open Access status: closed

OpenAlex ID: W4405583488

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Related to: 10