Year: 2024
Type: article
Study design: Observational Study
Abstract: This study examines the relationship between digital transformation initiatives and employee engagement levels in IT companies located in Bangalore, India's premier tech hub. Using a mixed-methods approach, data was collected from 250 employees across 10 IT firms through surveys and in-depth interviews. The results indicate that while digital transformation generally enhances employee engagement, the relationship is moderated by factors such as age, technological adaptability, and organizational culture. The findings provide insights for IT leaders to effectively manage digital transformation while maintaining high levels of employee engagement.
DOI: 10.71143/5b0rpd02
Authors: Isha Sethi, Ravindra Kumar, Satendra Kumar
Institution: Mody University of Science and Technology
Language: English
Domain: Social Sciences
Open Access status: hybrid
OpenAlex ID: W4405769530
