Year: 2024
Type: article
Study design: Observational Study
Abstract: This paper, through questionnaire surveys and interviews, finds that the development of tourism and catering industry in Zhaoqing City faces several issues. These include a lack of prominent local catering characteristics, insufficient promotion of local tourism catering, serious homogenization, a lack of innovation, unstable service quality, strong seasonality in tourism, and inadequate future planning. Based on the analysis of these problems, the development strategies summarized are: firstly, to enhance the quality of tourism catering products and services and create distinctive brands; secondly, to strengthen industry management and policy support to promote healthy industrial development; thirdly, to promote industry integration and innovation to expand development space.
DOI: 10.54097/cayn1q80
Authors: Haiming Chen, Xuejuan Kong
Institution: Zhaoqing University
Language: English
Topic: Culinary Culture and Tourism
Subfield: Food Science
Domain: Life Sciences
Open Access status: diamond
OpenAlex ID: W4405781676