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Pembuatan Pojok UMKM Guna Meningkatkan Eksistensi dan Pemasaran Produk Lokal di Desa Mekarmukti

Year: 2024

Type: article

Abstract: Mekarmukti Village MSME Corner is a local initiative that aims to develop the village economy through empowering Micro, Small and Medium Enterprises (MSME). This initiative focuses on increasing production capacity, market access, and improving the quality of local products. This research aims to instill the role of the MSME Corner in supporting the economic growth of Mekarmukti Village, as well as identifying the challenges faced by MSME actors. The research results show that the UMKM Corner makes a significant contribution in creating jobs and increasing the income of village communities. However, there are obstacles such as limited capital, access to technology and marketing that still need to be overcome. With the right support from the government and community, the MSME Corner has great potential to become a driving force for the economy of Mekarmukti Village in the future.

Source: ASPIRASI Publikasi Hasil Pengabdian dan Kegiatan Masyarakat

DOI: 10.61132/aspirasi.v2i5.1050

Authors: Alfiaturohmah Alfiaturohmah, Hanifah Hanifah, Muhammad Iqbal, Nur Ratna, Rachma Adelia, Wiji Safitri

Institution: Universitas Pelita Bangsa

Language: English

Topic: SMEs Development and Digital Marketing

Subfield: Demography

Field: Social Sciences

Domain: Social Sciences

SDGs: Decent work and economic growth, Industry, innovation and infrastructure, No poverty

Open Access status: diamond

OpenAlex ID: W4405945451

FWCI:

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