Year: 2024
Type: article
Abstract: A cat meme is a kind of multimodal internet meme. It often spreads through videos with pictures, words, and audio. Although this meme is popular, there is relatively little research on the topic. This study uses qualitative research to analyze high-volume cat meme videos on Bilibili, a famous video platform in China. Therefore, the study can explore how these multimodal videos achieve emotional metaphors through different modalities. The study shows that cat meme videos achieve metaphor by human-like expressions and behaviors, as well as emotional audio and text. Therefore, cat meme videos can fulfill narrative and communicative functions.
Source: Arts Culture and Language
DOI: 10.61173/d5kw0359
Authors: Kailin Chen, Zijian Sun
Institutions: Zhuhai College of Science and Technology, Yangzhou University
Language: English
Subfield: Experimental and Cognitive Psychology
Field: Psychology
Domain: Social Sciences
Open Access status: hybrid
OpenAlex ID: W4405949059