Examining the Impact of the Design of Cultural Products of the Yinxu in Anyang, China on Consumer Purchase Intention Based on the Theory of Perceived Value
Year: 2024
Type: article
Study design: Observational Study
Authors: Jia-lu Kuang, Won-Jun Chung
Language: English
Subfield: Museology
Field: Arts and Humanities
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W4406044561
