Consumer self-optimization in a virtual showroom experience and its implications on online product return strategies
Year: 2025
Type: article
Authors: Yingna Cao, Ruolin Ding, Yugang Yu, Zhe Yin
Institution: University of Science and Technology of China
Language: English
Subfield: Management Information Systems
Domain: Social Sciences
Open Access status: closed
Awards: G2129893381, G685539399
OpenAlex ID: W4406069490