The Impact of Organizational Citizenship Behaviour on Innovation Performance of Employees in Chinese Small and Medium-Sized Enterprises
Year: 2024
Type: article
Study design: Observational Study
Abstract: In China's rapidly evolving economic landscape, small and mediumsized enterprises (SMEs) have emerged as pivotal players, driving growth and fostering innovation.However, the dynamics of Organizational Citizenship Behaviour (OCB) and job satisfaction within these enterprises, and their subsequent influence on an employee's innovative performance, remain underexplored.By focusing on the interplay between OCB, job satisfaction, and innovative performance within Chinese SMEs, This study aims to fill the existing knowledge gaps and provide insights for both academia and industry.A total of 412 questionnaires were disseminated to respondents of SMEs.Using PLS-SEM as an instrument to analyze statistics, the result showed that organizational citizenship behaviour has a significant influence on SMEs employees' innovation performance.This study implies that SMEs in China can enhance their innovative performance by prioritizing and fostering positive employee behaviors.
Authors: Universiti Sains Malaysia, Li Zhao, Khaw Khai Wah, Universiti Sains Malaysia, Xinying Chew, Universiti Sains Malaysia, Sharon Peck Yeng Cheang, Universiti Sains Malaysia
Language: English
Domain: Social Sciences
Open Access status: diamond
Funder: Universiti Sains Malaysia
Award: G8588225811
OpenAlex ID: W4406725034
