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Corporate Social Responsibility: A Strategic Pathway to Competitive Advantage in Multinational Companies

Year: 2025

Type: article

Abstract: In the modern business landscape, Corporate Social Responsibility (CSR) has evolved from being a philanthropic endeavor to a strategic necessity for multinational companies (MNCs). CSR initiatives, when integrated into the core business strategy, offer multifaceted benefits such as enhanced brand reputation, customer loyalty, employee engagement, and long-term profitability. This article explores how CSR serves as a strategic tool for gaining competitive advantage, focusing on key practices and measurable outcomes in diverse industries

Source: International Journal For Multidisciplinary Research

DOI: 10.36948/ijfmr.2025.v07i01.36266

Author: Megha Thankachan -

Institution: Desh Bhagat University

Language: English

Topic: Corporate Social Responsibility Reporting

Subfield: Strategy and Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: hybrid

OpenAlex ID: W4407127016

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