Work

Social Marketing Project Pemasaran Produk UMKM Penjahit Rumahan Melalui Media Sosial Pada Usaha Jahit Ibu Noni Di Lempuing Kota Bengkulu

Year: 2024

Type: article

Abstract: Social marketing marketing projects in a business are very important to develop in a business so that the business can be better known by the public. The aim of this community service in the home sewing business sector is to provide vacancies for sewing business actors so that the businesses they run can get more turnover or jobs from consumers. Methods that can be used to achieve this goal are by helping business people to open their stalls in strategic places and also by opening social media accounts to facilitate product marketing. With the completion of social media creation for business actors, they can immediately jump into loading or sharing some content about the products or services they offer to consumers.

Source: Jurnal Dehasen Mengabdi

DOI: 10.37676/jdm.v3i2.6277

Authors: Amelia Amelia, Andriyani Prawitasari, Rina Trisna Yanti, Sri Handayani, Siti Hanila

Institution: Universitas Dehasen Bengkulu

Language: English

Topic: SMEs Development and Digital Marketing

Subfield: Demography

Field: Social Sciences

Domain: Social Sciences

SDGs: No poverty, Decent work and economic growth

Open Access status: diamond

OpenAlex ID: W4407138471

FWCI:

Cites:

Cited by:

Related to: 10