Work

Public and Corporate socio-territorial policies. CSR as strategy for a new and enlarged social sustainability

Year: 2024
Type: article
Abstract: The paper emphasizes the growing importance of public-private partnerships in fostering socio-territorial sustainability. It highlights a shift away from the traditional view of businesses as “irresponsible” and driven by predatory motives, toward seeing them as active partners in public policy and governance. Corporate social responsibility is positioned as a key driver of this change, with a focus on engaging businesses in collaborative efforts with public institutions. The study reviews international literature and conducts empirical research involving 100 small and medium-sized enterprises in Bari, examining their corporate welfare practices and engagement with local communities. The findings underscore the importance of business-public sector collaboration in promoting sustainability, revealing both the potential and limitations of corporate social sustainability as not only a cultural paradigm but also a practical tool for business decision-making and territorial governance. This approach aligns with the quintuple helix model, which integrates various sectors in addressing societal challenges.
Language: English
Open Access status: hybrid
OpenAlex ID: W4407172321
FWCI: 1.031
Cites:
Cited by: 2
Related to: 10