Year: 2024
Type: article
Study design: Observational Study
Abstract: This study explores the role of digital leadership in enhancing competitiveness, focusing on the Ratu Lestari Women's Farmers Group (KWT) in Tegal Ratu Village. Using a survey approach and deskriptive statistical analysis, the research found a significant influence between digital leadership and competitiveness, with a correlation coefficient of 0.460 (p < 0.05). The results show that the more influential the digital leadership strategy implemented by MSMEs, the greater the impact on increasing competitiveness.
Institution: Universitas Bina Bangsa
Language: English
Subfield: Demography
Field: Social Sciences
Domain: Social Sciences
Open Access status: diamond
OpenAlex ID: W4407359768