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The Role of Strategic Evaluation and Control in SME Performance: Lessons from Empirical Evidence in Kabwe District

Year: 2025

Type: article

Abstract: This study investigates the role of strategic evaluation and control (SEC) in the performance of small and medium enterprises (SMEs) in Kabwe District, Zambia. Based on the Resource-Based Theory (RBT) and Dynamic Capabilities Theory (DCT), the research explores how SMEs assess and adjust their strategies over time to align with internal and external environmental changes. A mixed-methods approach was employed, collecting quantitative data from 202 SME owners and managers through structured questionnaires and qualitative data via semi-structured interviews. The findings reveal that strategic evaluation and control positively affect SME performance, particularly in terms of sales, profits, and customer satisfaction. However, qualitative findings indicate inconsistencies and a lack of structured frameworks in implementing evaluation and control processes. The study recommends enhanced training, collaboration, and access to financial resources to improve the strategy evaluation and control mechanisms within SMEs in Kabwe District.

Source: African Journal of Commercial Studies

DOI: 10.59413/ajocs/v6.i.1.9

Authors: Ndila L Yanda, Austin Mwange, John Moose, Clement Mwaanga

Institutions: University of Zambia, Mulungushi University

Language: English

Topic: Accounting and Organizational Management

Subfield: Management Information Systems

Field: Business, Management and Accounting

Domain: Social Sciences

SDGs: Decent work and economic growth, Industry, innovation and infrastructure

Open Access status: diamond

OpenAlex ID: W4407593348

FWCI:

Cites: 36

Cited by:

Related to: 10