A Study on Place Marketing Strategies in the Jeonnam― Focusing on Cultural Semiotic Typology of Place Identity and Consumption Value Orientation Analysis ―
Year: 2024
Type: article
Source: The Journal of Honam Studies
DOI: 10.37996/hs.76.9
Authors: Hyeong-yeon Jeon, Su-joung Cha
Language: English
Subfield: Sociology and Political Science
Field: Social Sciences
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W4407757710
