Work

Conversational Polarization: Eight Key Considerations for Communication Scientists

Year: 2025
Type: editorial
Abstract: Previous research has largely overlooked how polarization is constituted through conversations. We introduce the concept of “conversational polarization,” highlighting how polarization is socially constructed in conversations about contentious issues. We present eight considerations for communication scientists to study polarization. Theoretical considerations include: (a) positioning research within the interactional paradigm, (b) considering interlocutors’ responses to speakers’ conversational contributions, (c) uncovering moralities, and (d) identifying conversational turning points. Methodological considerations involve (e) focusing on everyday conversations, (f) linking micro- to macro-level analyses, and (g) noting pitch, facial expressions, and arousal. Finally, concerning societal considerations, we recommend (h) eliciting participant feedback.
Language: English
Open Access status: hybrid
Estimated APC paid: $3,900
OpenAlex ID: W4407799766
Cites: 34
Cited by: 3
Related to: 10