Year: 2025
Type: article
Abstract: The importance of hotel sales cannot be overstated, as it is the primary driver of revenue for the property. A hotel's sales team is responsible for optimizing pricing strategies, ensuring high occupancy rates, and maintaining long-term relationships with both individual customers and corporate accounts. Successful sales teams leverage data from revenue management systems to set competitive room rates that fluctuate according to demand, seasons, and market trends
Authors: Vijayakumara -, Nithya M R -
Language: English
Subfield: Sociology and Political Science
Field: Social Sciences
Domain: Social Sciences
Open Access status: hybrid
OpenAlex ID: W4407835515