Food waste, date labels, and risk preferences: An experimental exploration
Year: 2025
Type: article
Abstract: This study provides theoretical and experimental evidence that consumers adjust their premeditated food waste by date labels and their risk and loss preferences. The “Use by” date label leads to more premeditated food waste than “Best by” for deli meat and spaghetti sauce. However, changing date labels may not lower premeditated food waste relative to no label at all. Greater loss aversion correlates with higher premeditated food waste regardless of date labels and products. For participants with high loss aversion, they have higher premediated waste with no statistical difference in response for “Best by” and “Use by” labels. These results highlight the heterogeneous response to date labels.
DOI: 10.1002/aepp.13507
Authors: Norbert Lance Weston Wilson, Ruiqing Miao
Institutions: Duke University, Auburn University
Language: English
Subfield: Food Science
Domain: Life Sciences
Open Access status: hybrid
Estimated APC paid: $3,750
OpenAlex ID: W4407858153
