Work

Sensory marketing in the metaverse for tourism preview and tourism pre-experience: the effect on the intention to visit tourist destinations

Year: 2025

Type: article

Study design: Observational Study

Source: Tourism Review

DOI: 10.1108/tr-06-2024-0540

Authors: Beatriz Casais, Tiago Coelho, Marco Escadas

Institution: University of Minho

Language: English

Topic: Diverse Aspects of Tourism Research

Subfield: Sociology and Political Science

Field: Social Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4407860193

FWCI: 58.68

Cites: 72

Cited by: 33

Related to: 10