Work

Strategic Communications Modeling: Economic-mathematical Approaches to Organizational Change Management

Year: 2024

Type: article

Abstract: The article explores the modelling of strategic communications using economic-mathematical approaches to organizational change management. System dynamics models, agent-oriented modelling, and network analysis are considered, which contribute to the optimization of communication processes. The article emphasizes the importance of effective communication for reducing resistance to change, increasing the adaptability of organizations, and achieving strategic goals. Recommendations are provided for the implementation of models to improve management decisions and ensure the successful implementation of organizational changes.

Source: Actual Problems of Economics

DOI: 10.32752/1993-6788-2024-2-282-18-23

Authors: Kristina Babenko, Yulia Dyvynska

Institution: Open International University of Human Development Ukraine

Language: English

Topic: Organizational Change and Leadership

Subfield: Organizational Behavior and Human Resource Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: diamond

OpenAlex ID: W4407904018

FWCI:

Cites:

Cited by:

Related to: 10