Work

Influence of the FOSHU (Food for Specified Health Use) seal on consumer purchase intention: from a brand perspective

Year: 2025

Type: article

Study design: Observational Study

Source: British Food Journal

DOI: 10.1108/bfj-07-2024-0682

Authors: Shota Yabuno, Kei Sato, Koji Hara, Yuichi Mitsui, Tetsu Kobayashi

Institutions: University of Marketing and Distribution Sciences, Konan University, Yokohama City University, Seinan Gakuin University, Osaka Metropolitan University

Language: English

Topic: Consumer Attitudes and Food Labeling

Subfield: Public Health, Environmental and Occupational Health

Field: Medicine

Domain: Health Sciences

SDG: Zero hunger

Open Access status: closed

Funder: Japan Society for the Promotion of Science

Awards: A study on the impact of purchasing behavior and consumption experience of Food for Specified Health Uses (FOSHU) on health behavior., 教育サービスの便益遅延性にかかわる特性と影響要因のデザイン可能性に関する研究, The Influence of Brand Image on Marketing Activities

OpenAlex ID: W4408242582

FWCI: 0.826

Cites: 21

Cited by: 1

Related to: 10