Work

The Impact of Relationship Marketing in Indoor Tennis Centers Perceived by the MZ Generation on Loyalty and Visit Intention

Year: 2025

Type: article

Study design: Observational Study

Source: Korean Journal of Sports Science

DOI: 10.35159/kjss.2025.2.34.1.190

Authors: Jeoung-Hak Lee, Soo-Jin Han, Seong-Won Lee, Se-Jin Ko

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Organizational Behavior and Human Resource Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4408392499

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