Year: 2024
Type: article
Abstract: This study examines the representation of artificial intelligence in English-language media, focusing on a specific event: the creation of a unique dialect by Facebook Inc.'s artificial intelligence (AI) systems in 2017. Using content analysis and discourse analysis, this study examines journalistic articles to understand how the media approaches complex technical topics related to AI and whether there is a tendency toward sensationalism. The central hypothesis is that mainstream media often lack in-depth analysis of technical AI events, opting instead for sensationalist coverage. The analysis revealed a tendency to sensationalize AI-related events, often lacking in-depth technical analysis. A prevalence of sensationalist and speculative narratives was identified. This pattern of coverage, more focused on attracting audiences through sensationalism, may negatively influence public understanding of artificial intelligence and its implications, highlighting the need for a more responsible and informative approach by journalists.
Source: Fronteiras - estudos midiáticos
Author: Frederico Pacheco
Institution: Universidade Federal Fluminense
Language: English
Subfield: Communication
Field: Social Sciences
Domain: Social Sciences
Open Access status: diamond
OpenAlex ID: W4408543416