An Analysis of the Innovative Development Path of the E-Sports Industry: Taking TJ Sports as an Example
Year: 2025
Type: article
Abstract: With the rapid development of internet technology and the booming digital entertainment industry, e-sports have emerged as a new form of competition, quickly rising to prominence on a global scale and becoming a focal point of attention. This study aims to explore the innovative development path of China's e-sports industry, with a deep analysis of TJ Sports as a case study. By examining the development history, platform attributes, construction of the e-sports ecosystem, and innovative strategies of TJ Sports, the key factors behind its success are revealed. The research indicates that TJ Sports has achieved rapid development and a leading market position by continuously optimizing its online platform, constructing a comprehensive e-sports ecosystem, and implementing innovative strategies. The study finds that China's e-sports industry faces several challenges, including policy regulation, market competition, and talent shortages. These issues require collective efforts to address in order to promote the industry's sustained and healthy development.
DOI: 10.54097/th7qga78
Author: Liangwei Weng
Institution: Beijing Institute of Technology
Language: English
Topic: Digital Games and Media
Subfield: Sociology and Political Science
Field: Social Sciences
Domain: Social Sciences
Open Access status: diamond
OpenAlex ID: W4408676124