Work

Data Visualization for E-Commerce

Year: 2025
Type: article
Abstract: The Data visualization plays a crucial role in enhancing the decision-making process in e- commerce by providing clear and insightful visual representations of complex data. In the e- commerce sector, visualizing key performance indicators (KPIs) such as sales trends, customer behavior, product performance, and inventory management helps businesses understand patterns, identify opportunities, and address challenges. By transforming raw data into interactive charts, graphs, and dashboards, e-commerce companies can gain a deeper understanding of consumer preferences, optimize marketing strategies, and improve operational efficiency. Effective data visualization tools enable stakeholders to quickly interpret data, make informed decisions, and respond to market dynamics, ultimately driving growth and improving customer satisfaction in the competitive e-commerce landscape. In world where modern techno- Data visualization is a powerful tool in the e-commerce industry, enabling businesses to transform complex and large datasets into clear, actionable insights that drive informed decision-making. By using interactive charts, graphs, heatmaps, and other visual tools, e- commerce companies can track essential metrics such as sales trends, customer behavior, and product performance. This allows businesses to identify patterns, understand customer preferences, and optimize strategies for marketing, inventory management, and pricing.
Authors: Mr. Khan Faisal, Mr. Khan Ayaz, Mr. Khan Arshad, Mr. Akhlad Kaifi, Mr. Ashraf Siddiqui
Language: English
Open Access status: hybrid
OpenAlex ID: W4408943538
FWCI: 0.375
Cites:
Cited by: 1
Related to: 10