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Factor influencing investors behaviors towards Mutual fund investment : A study with special Reference to Himachal Pradesh

Year: 2025

Type: article

Abstract: This empirical reviews synthetizes current research on the factors influencing mutual fund investment decisions, contribution insight into how behavioral, demographic, financial technological and ethical considerations shape investors behavioral. The aim of the study is to investigate the factors that motivate investors to invest in mutual fund schemes. the investors of the state of Himachal Pradesh when choosing mutual funds, with a particular focus on the role of financial literacy, advisor influence, social trust, demographic factors and emerging trends.

Source: International Journal For Multidisciplinary Research

DOI: 10.36948/ijfmr.2025.v07i02.38372

Authors: Sunil Kumar -, Jai Kumar Sharma -

Institution: Maharaja Agrasen University

Language: English

Topic: Financial Literacy and Behavior

Subfield: Accounting

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: hybrid

OpenAlex ID: W4408955667

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