Investment Decisions and the Effectiveness of Mobile Deposit Money Banking Agents in Nigeria
Year: 2025
Type: article
Study design: Observational Study
Abstract: This study explores investment decision-making strategies employed by mobile money agents in Nigeria, with particular emphasis on the impact on agent capabilities and risk and uncertainty. The theoretical framework integrates transaction cost theory and the Modigliani-Miller theorem, highlighting the role of cost efficiency, financial structures, and market imperfections in shaping investment decisions. Using a descriptive research method and inferential analysis, data were collected via questionnaires from 60 mobile money agents in South-South Nigeria, with 49 valid responses analyzed using Pearson product movement correlation coefficient and aided with SPSS version 25.0. The findings from correlational analysis results suggest that investment decisions have positive and significant relationship with business effectiveness. Key findings reveal that risk and uncertainty significantly influence investment decisions, often prompting cautious behavior among agents. Additionally, the study underscores the importance of tools such as diversification, financial modeling, and scenario analysis in mitigating investment risks. In conclusion, mobile money banking agent should invest their resources or finance on any business venture that can help them accomplish their goals. The results further highlight that factors such as risk tolerance, market conditions, and access to reliable information play pivotal roles in shaping investment strategies. The study concludes by recommending targeted training programs, improved access to financial resources, and strategic frameworks to help agents navigate the complexities of investment decision-making in dynamic and uncertain environments. The study gave useful perception of mobile money agents and why they should get the right knowledge and know how on how to manage finance as this will help them see reasons to invest more money on mobile money business. These findings contribute to the broader discourse on investment behavior, emphasizing the need for evidence-based approaches to enhance decision-making among mobile money agents.
Authors: Aaron Agbeche, Ekpeni Perpetual, Amram Abiegbe
Institution: Dennis Osadebay University
Language: English
Subfield: Accounting
Domain: Social Sciences
Open Access status: diamond
OpenAlex ID: W4409054100