Work

Impact of customer tenure on customer strategy

Year: 2025

Type: article

Study design: Observational Study

Source: Management Decision

DOI: 10.1108/md-04-2024-0885

Authors: Laura Moreno-Maynero, Javier Gallardo-Garcia, Esther Pagan-Castaño, María Guijarro-Garcia

Institutions: ESIC University, ESIC Business & Marketing School

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Organizational Behavior and Human Resource Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4409415266

FWCI:

Cites: 61

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Related to: 10