Work

Enhancing Strategic Marketing with AI-Driven Insights into Dynamic Preferences and Decision Patterns

Year: 2025

Type: conference-paper

DOI: 10.1109/ic363308.2025.10957545

Authors: Vijilius Helena Raj, Shubhra, Taqi Mohammed Khattab Al-Rubaye, Dharmapuri Siri, N Sirisha, Amit Dutt

Institutions: New Horizon College of Engineering, Galgotias University, Iraqi University, Islamic University of Najaf, Lovely Professional University

Language: English

Topic: AI in Service Interactions

Subfield: Artificial Intelligence

Field: Computer Science

Domain: Physical Sciences

Open Access status: closed

OpenAlex ID: W4409495353

FWCI: 1.982

Cites: 47

Cited by: 2

Related to: 10