Work

Factors Affecting Impact Investment among Generation Z: The Moderating Role of Behavioral Biases

Year: 2025

Type: article

Abstract: This study explores the determinants that affect impact investment behavior, with a particular emphasis on the moderating influence of behavioral biases. The inquiry examines principal factors influencing impact investment, encompassing environmental concern, environmental awareness, social norms, perceived behavioral control, and attitudes. Additionally, the study investigates how behavioral biases affect the relationship between these factors and impact investment decisions. Employing SmartPLS, structural equation modeling analysis demonstrates that environmental concern, social norms, and perceived behavioral control exert a significant influence on investment behaviors. However, behavioral biases do not appear to moderate the association between attitudes and investment behavior.

Source: International Review of Management and Marketing

DOI: 10.32479/irmm.17547

Authors: Priyanka Chowdhary, Manoj Pandey, Prakash Singh, Praveen Kumar Sharma, Aparna Shukla

Institutions: Amity University, Indian Institute of Management Lucknow, University of Allahabad

Language: English

Topic: Community Development and Social Impact

Subfield: Finance

Field: Economics, Econometrics and Finance

Domain: Social Sciences

Open Access status: gold

Estimated APC paid: $300

OpenAlex ID: W4409552432

FWCI: 1.948

Cites:

Cited by: 2

Related to: 10