Year: 2025
Type: article
Study design: Observational Study
Abstract: This study aims to analyze the relationship between service quality, consumer experience and consumer satisfaction through consumer trust. The population in this study is JNE consumer and the sample size collected was 150 respondents. The sample selection was carried out nonprobability through a questionnaire. Data analysis using the Partial Least Squares (PLS) method. The results of this study indicate that (1) consumer trust has a significant and positive influence on consumer satisfaction. (2) Service quality has a significant and positive influence on consumer trust. (3) service quality has a significant and positive influence on consumer satisfaction. (4) consumer experience has a significant and positive influence on consumer trust. (5) consumer experience has a significant and positive influence on consumer trust. (6) consumer experience has a significant and positive influence on consumer satisfaction. (7) service quality has a significant and positive influence on consumer satisfaction.
Institution: Institute of Transportation and Logistic Trisakti
Language: English
Domain: Social Sciences
Open Access status: diamond
OpenAlex ID: W4409555070