A Survey on Leveraging GIS and Location Intelligence for Business Expansion
Year: 2025
Type: article
Abstract: This survey explores the role of Geographic Information Systems (GIS) and location intelligence in optimizing industrial and food business expansion. While GIS has been widely used for site selection, challenges remain in integrating multi-objective criteria, real-time constraints, and dynamic market factors. This paper reviews existing methodologies, highlighting key GIS applications in demographic analysis, competitor mapping, and infrastructure assessment. By synthesizing recent advancements, this survey provides insights into how GIS-driven decision-making enhances market penetration, profitability, and operational efficiency.
Authors: Ketaki Katre, Aditya Deshmukh, Dinesh Rathod, Mayank Mehta, Tanisha Adhav, Akshay Singhal
Language: English
Domain: Social Sciences
Open Access status: gold
OpenAlex ID: W4409586022
