Year: 2025
Type: article
Abstract: Midia platforms experience new synthetic identity creation because of artificial intelligence growth. AI technologies create total or partial fake profiles that behave and communicate exactly like real people. Generative models including GANs and large language models make it easy for people to produce realistic digital personas that look real with matching profile images and natural conversations while also designing their online histories. Despite the useful things synthetic identities serve for marketing and entertainment purposes they pose hard ethical and social problems that social networks and government agencies need to solve. AI technology is altering how people interact in online social media platforms. Main users create digital entities to serve both good and bad intentions including chatbots for mental health help and marketing automation plus they use bots to spread propaganda do identity theft and influence political outcomes. The difficulty to tell AI-generated users from actual users concerns people about digital spaces trust and impacts the quality of human relationships online. These artificial identities make it hard to follow basic safety standards and obtain user approval because they take information from real people. This situation makes it hard to regulate digital deception and psychological influence effectively because details cannot easily be traced. Social networks will combine artificial intelligence advancement and honest practices to create new digital experiences. System глазlayers and honest practices must develop with new methods to stop problems caused by synthetic identities. Social media needs to improve its system of content control and person verification to identify AI activity but should always protect user privacy and imaginative freedom. People need to learn about the digital world as digital technology grows to protect themselves in virtual spaces. Synthetic identities have reached both technological and cultural significance that calls for diverse expert groups to work together on proper responses.
Authors: Ashwin Sharma, Mangesh Pujari, Anshul Goel
Language: English
Subfield: Sociology and Political Science
Field: Social Sciences
Domain: Social Sciences
Open Access status: hybrid
OpenAlex ID: W4409625085