An Analysis on the Causes and Consequences of Corporate Greenwashing: A Case Study of Sanyuan Food Co., Ltd
Year: 2025
Type: article
Abstract: In the context of the "dual carbon" concept and the growing public awareness of environmental protection, the disclosure of corporate greenwashing behavior has become particularly significant. Greenwashing refers to companies falsely presenting themselves as environmentally responsible while engaging in practices that harm the environment. In their pursuit of economic interests, some companies resort to greenwashing tactics, thereby creating misleading impressions of their environmental efforts. This paper uses Sanyuan Food Co., Ltd. as a case study to examine the internal and external factors driving the greenwashing behavior of its subsidiaries. The analysis is conducted from four key perspectives: the temptation of economic interests, the effectiveness of internal supervision mechanisms, the competitive pressures between enterprises, and the influence of national policies. Furthermore, the paper investigates the environmental and economic consequences of corporate greenwashing, emphasizing the detrimental impacts on both the ecosystem and market fairness. Finally, the paper discusses the broader implications of greenwashing for consumers and government agencies, highlighting the need for more stringent regulations and transparent corporate practices to combat the misleading claims of environmental sustainability.
DOI: 10.54097/c7f00272
Author: Yuhan Zhang
Institution: Wuhan Business University
Language: English
Subfield: Strategy and Management
Domain: Social Sciences
Open Access status: diamond
OpenAlex ID: W4409648536